Infomercial Cost Examples

Why and How infomercials work!

A half hour infomercial allows enough time to fully educate and excite an interested audience about your product / service because within 30 minutes the viewer is taken step by step through the persuasion process. Infomercials work because the more you tell the viewer, the more you can sell. The body of an infomercial or long form television commercial motivates viewers to place an immediate order by informing, entertaining, and building credibility. Product benefits are fully explained, while anticipated objections are preemptively addressed. Creative 30 Minute Infomercial Package Includes:

Develop narrative & shooting scripts for a 28:30 minute show Full day multi-camera shoot in studio or on location with crew Custom set and props Two days shoot on location with crew for b-roll / testimonials Supply teleprompter, light, audio and tape Produce and direct television production On-camera host or hosts Actors for b-roll shoot Voice over for call to action Produce music bed Design and create graphics Digital editing to create a finished 28:30 minute show Consulting / management of telemarketing and fulfillment Consulting / management of celebrity acquisition ......................................from $50,000.00

Media Coverage

5 - 10 Test Markets / DMA's 50 - 100 half hour airings .......................$15,000.00 - $30,000.00

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